You know, both ways seem like an interesting way to go. I bet you could put it where the P/S or AC goes (electric drive) and it would probably work pretty slick. Be nice on high HP cars to help cool them w/out running the motor (double that if you live in CA, AZ or TX).
That electric pump looks a little e-ramish! LOL, no actually I would imagine that would work really well as well. That may even be easier to adapt, but you'll still have to make a block off plate w/ an adapter for the cylinder head to make it all plumb the right way. Or, I guess you could gut the stock pump, weld a cap over the outlet side and run it off the heater lines. But that seems like an awful lot of water going through to small an opening.
Doug